ORIGINAL PURE SERUM RADIANT NATURAL LIQUID FOUNDATION MINERAL SPF 20

Serum foundation improves skin smoothness and protects with SPF 20.

FREE OF:

Silicone-free, Fragrance-free, Chemical screen-free, Oil-free, Gluten-free

WHAT IT IS:

SO PURE. SO TRUE. SO YOU. New Original Pure Serum Liquid Foundation is infused with 93% skincare ingredients and Mineral SPF 20 for a naturally radiant finish - clinically proven to improve skin smoothness in 7 days.*​

WHAT IT DOES:

New Original Pure Serum Liquid Foundation is first-of-its-kind formula infused with 93% PURE SKINCARE ingredients - giving a true-to-skin radiant finish with medium coverage.

Plumping HYALURONIC ACIDS + hydrating GLYCERIN + skin nourishing WHITE WATER LILY flower for SMOOTHER SKIN IN 7 days*.

WHY YOU'LL LOVE IT:

Weightless on the skin, with no white cast, it contains NON-NANO TITANIUM DIOXIDE active to protect skin from damaging UVA, UVB, free-radicals + infrared sunlight with broad-spectrum SPF 20.

Ideal for all skin types – even the most sensitive.

Non-comedogenic

Vegan

Available in 20 inclusive shades.

CONSUMER TESTED:

Clinically proven to improve skin smoothness in 7 days*

Improves skins tone and minimizes pores over time

Delivers all-day feather-light, naturally radiant finish

Protects against UVA/UVB rays with broad spectrum mineral SPF 20

*Based on a clinical test by an independent lab

USAGE

Our Team Suggests:

Fingertip is preferred for a radiant natural, medium coverage

Shake well before applying

Twist pump to unlock 

Dispense ½ -1 pump onto fingertips  

Warm up between fingertips 

Blend beginning at the center of the face, working outward 

Work all over the face until fully blended 

Build coverage by pressing additional product onto the skin 

If using a brush, pair with the Luxe Performance Brush and

drop product directly onto the brush.

INGREDIENTS

Highlighted Ingredients:

Water Lily Extract: Helps soothe stressed skin

Hyaluronic Acid: Deeply moisturizes and plumps the skin

Coconut-Alkanes: Naturally derived silicone alternative provides weightless silky, serum feel on skin

Vitamin C/Vitamin E: Provides antioxidant protection

Glycerin: Helps to retain moisture to keep skin feeling hydrated     

SIZE: 30 ml / 1.0 oz